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Welcome to Authority Webinars

Need help creating more content consistently? Building a content strategy that converts prospects to customers? Discovering how to run your business more efficiently? Then you'll find your answers in these in-depth video seminars taught by authorities in content marketing, conversion, small business, and so much more.

Authority Business Coaching: Pam Neely

With Pam Neely, Sonia Simone, and Jerod Morris

This is our friendly monthly “hot seat”-style session, which is an exclusive offering for Authority members.

We focused this coaching session on one member’s business, and this month Sonia Simone and Jerod Morris met with Pam Neely.

Pam Neely is an award-winning freelance blogger with an agency background, a solid 18-year history in online marketing, and a waiting list of clients. Her ghostwritten work about content marketing, email marketing, SEO, social media, and productivity has appeared on high-profile sites like Forbes and Entrepreneur, among others.

Pam is ready to pivot away from ghostwriting and wants to get clear on what the next phase of her professional life looks like.

She's also the owner of a neglected website she'd like to turn into a revenue channel and wants a punch list of improvements for it.

If you're looking to redirect your career as well, this session will give you some helpful tips on how to go about doing just that.

To apply to participate in an Authority Business Coaching session, visit this page.

Visit the forum thread for this session.

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Authority Business Coaching: James Churches

With James Churches, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat”-style session, which is an exclusive offering for Authority members.

We focused this coaching session on one member’s business, and this month Sonia Simone and Pamela Wilson met with James Churches.

James has a BHAG: a Big Hairy Audacious Goal. It’s so big and so audacious it’s a little scary. Have you ever had one of those ideas? (They happen to most entrepreneurs.)

In this session, Sonia and Pamela walk James through how to approach his goal: how to test first before he sinks time and energy into developing it; how to break it down into doable pieces; and how to keep his spirits up in the early days of development.

If you’ve ever had a big idea that kept you up at night, be sure to check out this session.

To apply to participate in an Authority Business Coaching session, visit this page.

Visit the forum thread for this session.

Read more...

Authority Business Coaching: Patti Podnar

With Patti Podnar, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat”-style session, which is an exclusive offering for Authority members.

We focused this coaching session on one member’s business, and this month Sonia Simone and Pamela Wilson met with Patti Podnar.

Patti is a Certified Content Marketer -- a professional writer who is lucky to count on clients who love working with her.

But she needs to grow her client roster. She’s still pretty new at this: what can she do to develop a steady stream of new clients who want her writing services?

If you’re working to increase your client base, don’t miss this session.

To apply to participate in an Authority Business Coaching session, visit this page.

Visit the forum thread for this session.

Read more...

Authority Business Coaching: Giuseppe Fratoni

With Giuseppe Fratoni, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat”-style session, which is an exclusive offering for Authority members.

We focus this coaching session on one member’s business, and this month Sonia Simone and Pamela Wilson chatted with Giuseppe Fratoni.

Giuseppe is a Rome-based digital marketing strategist and business coach, who practiced law for a full decade before switching careers.

He became disillusioned with the legal profession right around the time he discovered the power and flexibility of an online-based business.

He has built his online business over the last 18 months and has great relationships with the clients he’s helped.

But Giuseppe wants to do more. Specifically, he wants to pinpoint a way to differentiate himself from other people in his field.

If you’re working on differentiating your business, be sure to tune in to this session.

Visit the forum thread for this session.

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Authority Business Coaching: Christie Osborne

With Christie Osborne, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat”-style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month Sonia Simone and Pamela Wilson chatted with Christie Osborne.

Christie is a writer who is struggling to raise her prices. She’d like to double them.

But when it’s time to talk about price, she freezes up.

She’d also like to diversify her income stream to include individual and group consulting, online courses, and digital downloads.

Her goal is to be known as a thought leader in her field ... and to make enough money that her husband can quit his job.

We love audacious goals, and that’s why we talked to Christie on this month's Authority Business Coaching Call.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

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Authority Business Coaching: Claire De Boer

With Claire De Boer, Tony Clark, and Pamela Wilson

This is our friendly monthly “hot seat”-style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Claire De Boer and her business partner, Tom Locke.

Claire and Tom own The Gift of Writing. Last fall, Claire moved her site onto the Rainmaker Platform and created a new free membership offer.

Now she’d like to move more people from a free membership to a paid membership, and she wants some ideas about how to do that.

She’d also like help with product launch strategy: what’s the best way to use social, email, and blog posts to build interest in her products?

That’s what we cover in this Authority Business Coaching Call.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

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Authority Business Coaching: Devishobha Chandramouli

With Devishobha Chandramouli, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat”-style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Devishobha Chandramouli.

Devishobha owns KidsKintha.com, a site that aims to educate parents so they can successfully raise happy, healthy children. Her site delivers research-grounded, bite-sized pieces of information, which makes it popular with busy parents.

Now Devishobha wants to move into e-commerce. She’d like to offer merchandise and some affiliate products, too. Her content and audience are in place -- how can she move into selling to them?

That’s what we cover in this Authority Business Coaching Call.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

Read more...

Authority Business Coaching Call: Sandi Batik

With Sandi Batik, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat” style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Sandi and Nick Batik.

Sandi and Nick own Hands-On WordPress Training, an Austin-based business which offers WordPress-related technical training. The business trains content developers, designers, code developers, and site administrators.

Their challenge now is to improve results from their marketing, specifically their marketing copy. And they're recovering from some setbacks: how can they make up for lost time and keep their confidence high?

That’s what we cover in this Authority Business Coaching call.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

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Authority Business Coaching: Burl Amsbury

With Burl Amsbury, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat” style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Burl Amsbury.

Burl is a business coach who helps farmers and ranchers manage their businesses effectively so they feel more fulfilled and secure in their work.

He develops and maintains long-term relationships with clients, basing his work partly on the coaching system he represents (FocalPoint) and partly on a custom approach he develops for each client.

His struggle now is how to build a viable email list.

You'll hear about Burl’s unique business (and clients), and we discuss ideas for growing his email list.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

Read more...

Authority Business Coaching: Leslie Staller

With Leslie Staller, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat” style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Leslie Staller.

Leslie’s site, VisionShiftDesign.com, offers theme modifications and updates pre-created themes and Rainmaker Platform websites.

Leslie is targeting a specific audience: people who want to use their sites to align their personal values with their business goals. They need a site that reflects those values, and Leslie helps them get there.

She’s off to a good start, but she’s struggling with promotion and building an email list. She’s unsure how to charge for services provided, or even how to justify her pricing.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

Read more...