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10 Rock Solid Elements of Effective Online Marketing

No matter what kind of business you're in, what your market looks like, or what marketing tools you use to find customers, the foundation of online marketing is authority. That's why we say authority rules.

On one hand, that means authority allows you to rule your market without advertising or prospecting. On the other hand, there are certain fundamental rules of authority that you'll need to get to that enviable position.

It's these authority rules that let you position yourself as an expert in your space, and then watch as the rest of your marketing falls into place with just a few simple steps.

To get you started, we've put together this report, which will get you up to speed fast on the fundamentals of effective online marketing.

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How to Create Compelling Content that Ranks Well in Search Engines

Revealing the tips, secrets, and strategies of writing for search engine optimization, this ebook provides you with a step-by-step strategy for creating content that scores links, is highly readable and engaging, and ranks well in search engines.

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The Business Case for Agile Content Marketing

The true power of content marketing is in building an audience. Rather than joining the constant rat race of conventional online lead generation, an audience puts your business into an entirely different space within your industry. What is it exactly about content marketing that leads to higher revenue and more profit? Why is this type of traffic, and these type of leads, better than others? This ebook delivers the answers.

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Landing Pages: How to Turn Traffic into Money

Successful marketers know that it’s ridiculous to create a product or email newsletter, and then spoil the launch by promoting it through their general home page. Thus, the importance of a highly-focused landing page. This ebook teaches you the keys to creating landing pages that work … and that creating them is not nearly as hard as you think.

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How to Write Magnetic Headlines

Your headline is the first -- and perhaps only -- impression you make on a prospective reader. On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest. The better your headline, the better your odds of beating the averages and getting what you’ve written read by a larger percentage of people. This ebook provides you with concrete guidance that’ll have you writing better headlines in no time.

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