Authority is an advanced content marketing training and networking community designed to accelerate your skills and success.

How to Take the Guesswork Out of Content Marketing

Proven Methods to Stand Out from the Crowd and
Create Content that Converts

Here’s the problem with content marketing these days.

Every day thousands of businesses publish tens of thousands of pieces of content. They all hope it will turn into traffic, trust, and sales.

For most, it won’t.

They’ll end up wasting their time on yet another tactic that doesn’t work out.

And even if their content does attract attention and traffic, there’s only a slim chance it will convert that traffic into qualified leads and sales.

Yes, competition is stiffer than ever.

And it can be enough to make you feel invisible, overwhelmed, and alone.

What’s a smart content marketer to do?
Fortunately for you, there’s help.

Introducing Authority

Authority is a supportive and intelligent community of content marketers who encourage one another, answer questions, share ideas, solve problems — together: for each other and with each other.

Inside Authority, you’ll learn all the strategies, tricks, and secrets of creating content that easily rises to the top because it targets the right reader, entertains, and educates in an attractive and easy-to-read format.

In the Authority community, we understand what you’re trying to accomplish with your content marketing, and we’re here to help you:

  • Build an effective content strategy
  • Keep yourself motivated and inspired
  • Research in the fastest, most effective way possible
  • Come up with winning content ideas
  • Create content that looks good
  • Promote your content in easy, enjoyable ways
  • Become more productive and efficient in your work
  • Audit your content and repurpose it

Authority is advanced content marketing education. Inside Authority, we pull back the curtain on the topics, tactics, and strategies that don’t show up in public blog posts.

We present the best strategies used today — while making sure to filter the champions from the charlatans.

And we’re speaking from experience. We like to say we practice what we teach. Our company, Rainmaker Digital, was founded by Brian Clark, Tony Clark, Sonia Simone, Brian Gardner, and Sean Jackson. We’re a bootstrapped digital commerce company with 8 figures in annual revenue.

After using content marketing to sell tens of millions of dollars in digital products and services, it’s safe to say we’ve got a good grasp on what works and what will just waste your time.

We practicewhat weteach

Joining the Authority community is like having your own personal board made up of some of the best content marketing advisors in the world.

Who Should Join Authority?

Inside Authority, you’ll find content marketers from every corner of the career world. Professionals like:

  • Small business owners

    Whether you bring content creation and strategy in-house or work with a freelancer, consultant, or agency, you need to know the ropes to make sure your business objectives get met.

  • Freelance writers

    A talented writer who’s been trained in smart content marketing can easily find tons of work and create the ultimate freelance lifestyle.

  • Content consultants

    Businesses spend billions on content marketing each year. And they need your help. Make sure you’re in on the latest tactics and strategies.

  • In-house content creators

    Companies hire editorial teams to execute on their content marketing initiatives. Give yourself an edge and become a leader within your content marketing department.

Not to mention bloggers, authors, entrepreneurs, copywriters, designers, developers, and so on. Think of Authority as advanced content marketing training for anyone who is using content to promote something.

When you join Authority, you’ll become part of an outstanding community of like-minded people at all levels of the game — from seasoned pros openly sharing their wisdom, to newcomers searching for support and possible partnerships.

The Benefits of Authority

Here’s what you’ll have access to every month:

  • Weekly educational sessions by the Copyblogger editorial team, Rainmaker Digital staff, and special guests. You’ll stay up-to-date on what’s working now in content marketing and you can turn around and apply the information to your own projects.
  • Instant access to more than 300 hours of online marketing education. You’ll benefit from the wide variety of topics and experts featured in our archive.
  • Monthly Q&A sessions with Rainmaker Digital staff and outside experts – many of whom you could not privately hire at any price.
  • A private interactive forum so you can network with other professionals and get personal answers to your business questions.
  • Discounted access to upcoming live training events. We’ve hosted live training events since 2013. You’ll get first crack at attending these hands-on events, and you’ll pay less.
  • The opportunity to qualify as a Copyblogger Certified Content Marketer. (Additional fee and coursework apply.) Those who become Certified tell us it can make a dramatic difference in their business.
  • Exclusive discounts on the tools you need to succeed. We don’t just teach content marketing; we practice it daily. And along the way we’ve built an entire suite of cool tools that you’ll enjoy discounts on when you join the Authority community.

Who’s Behind Authority?

Authority gives you direct access to Rainmaker Digital editorial team leads. Hover over each to learn more about them:

  • Sonia Simone
    Sonia Simone Co-Founder and Chief Content Officer, Rainmaker Digital

    Sonia is co-founder of Rainmaker Digital. Areas of expertise: marketing, copywriting, entrepreneurship, and how to create better relationships with customers.
  • Stefanie Flaxman
    Stefanie Flaxman Editor-in-Chief, Rainmaker Digital

    Stefanie manages all writers for the Copyblogger blog, which publishes every Monday-Thursday. Areas of expertise: editing, proofreading, managing a multi-author blog, content strategy.
  • Jerod Morris
    Jerod Morris Vice President of Marketing, Rainmaker Digital

    Jerod is responsible for the marketing behind many of our most-popular products. Areas of expertise: podcasting, course creation, content marketing, sales emails and pages.

Every Month Inside Authority

When you join Authority, you’ll have an opportunity to be part of four very special events that run each Friday of the month.

  • 1st

    Friday of the Month:
    Authority Master Class sessions

    An in-depth educational session that focuses on making you a more effective content marketer.

    Each Master Class session features a downloadable item — a worksheet or planner — so you can apply what you’ve learned to your own business. And each master class session features an accountability forum thread where you can ask questions and report your progress.

  • 2nd

    Friday of the Month:
    Authority Business Coaching (ABC) sessions

    Once a month, you may apply to participate in a members-only webinar that solves a challenge you currently face in your business: think of it as a public coaching call designed to benefit everyone.

    Members get targeted coaching from the Copyblogger editorial team or Rainmaker Digital staff, and everyone benefits from discovering new approaches to real-world challenges.

  • 3rd

    Friday of the Month:
    Q&A sessions

    These calls offer you the opportunity to ask questions and get answers direct from the team at Copyblogger and Rainmaker Digital. No question is too small or too basic!

  • 4th

    Friday of the Month:
    Behind the Scenes sessions

    Once every month, we host a webinar with someone from our community who has had measurable success using content in their online business. They will share their story, their advice, and their guidance for others in the community. This is a rare opportunity to see what’s working now for someone else in a similar situation to yours.

    Events happen at different times on Fridays so no matter where you live, we’ll have a time that works for you. Calendar is occasionally subject to change.

Plus instant access to a library archive with more than 300 hours of content marketing education, coaching, and advice. No matter what content marketing question you may have, we’ve probably addressed it — in depth.

New Feature Coming Soon

Beginning in the fall of 2016: Authority will begin to feature small courses designed to help members educate themselves in content marketing and online business using the resources inside the program.

Course names:

  • Setting the Stage for Online Authority
  • Authority Online Marketing Best Practices Course
  • Authority Audience Builder Course
  • Authority Advanced Content Marketing Strategies Course
  • Authority Profit Builder Course

These courses will be available free of charge to current Authority members. We can safely place a $200 value on each: we may sell these separately eventually, but they’ll be free to current members.

Let Us Help Build Your Business and Change Your Life

  • “Today I tell clients that I can’t help them for 7 or 8 months – and often they wait!!”
     

    “The advice I’ve gotten since the transition to Authority has made the copy for my technology company earn contracts in excess of the high 6 figure mark. Today I tell clients that I can’t help them for 7 or 8 months – and often they wait!!”
    – David Pederson HannonTechnology.com

  • “It feels like I have my own personal board of advisors.”
     

    “The most valuable part for me has been the Q&A sessions through Authority where I get direct feedback on burning challenges I’m having with my business. It feels like I have my own personal board of advisors. They’ve transformed the way I view my business and helped me to think big!”
    Sonia ThompsonTryBizSchool.com

  • “… taking that advice has made our lifestyle media company a stable, profitable venture.”
     

    “After all the hype about being either creepy or macho to sell information, it is refreshing to have a normal person (albeit a very successful one) speak to me in plain English about solid, foundational principles for our online business. And taking that advice has made our lifestyle media company a stable, profitable venture with the kind of loyal and engaged customers we always wanted.”
    Betsy TalbotAnUnclutteredLife.com

  • “… one simple suggestion I followed up on increased my rate of enquiries by over 400% with only a few hours of work!”
     

    “The archive of content means I can get information and advice on the topic I need exactly when I want it, the forums are a great place to kick ideas around, and the regular Q&A calls are invaluable – one simple suggestion I followed up on increased my rate of enquiries by over 400% with only a few hours of work”
    Ian ShepherdProduction Advice

  • “They’ve been hugely valuable to me, and changed my view on marketing and how to run a business.”
     

    “Most of what I know about content marketing and copywriting I have learned from the team at Copyblogger. They’ve been hugely valuable to me, and changed my view on marketing and how to run a business. I’m grateful for their help and encouragement.”
    Henneke DuistermaatEnchanting Marketing

Lock In Your Membership Price Today

The amount of education, advice, and networking you’ll get from your Authority membership is easily worth $5,000 or more.

Join today and save with one annual payment of $595, or choose the easy monthly billing option of just $55/month.

Either way, you get all the ongoing monthly education, the exclusive Q&A sessions, full forum access, instant access to more than 300 hours of education, discounts on tools and live training, and much more. And you’ll never pay more!

Don’t Decide Now, Take Authority for a 30-Day Test-Drive First

Try Authority risk-free for 30 days. If you’re not bowled over with the value you’re getting for your small investment, we’ll cheerfully return your initial payment and never charge you again.

  • Copyblogger’s training introduced me to online teaching and showed me how to make it a viable business model for my company.
     

    “Copyblogger’s training introduced me to online teaching and showed me how to make it a viable business model for my company. It taught me how to take my background in graphic design and branding and translate that into real-world benefits and results for my audience: women with online businesses.”
    Christie Halmickjewelsbranch.com

  • “I had big ideas but I just didn’t know how to bring it all together.”
     

    “I had big ideas but I just didn’t know how to bring it all together. That’s when the team at Rainmaker Digital came in. I love the insights I get from listening to the seminars, and the community of mentors and fellow business owners has helped me to move through many challenges and get to where I am today.”
    Paul CunninghamExchange Server Pro

  • “The whole experience of developing and serving an audience first continues to be very rewarding.”
     

    “We became Copyblogger Authority members in November, 2013. We are definite examples of the Copyblogger sales funnel in action. It took a couple from what I would consider below ground zero to where we now have a grasp on copywriting, content marketing, and we even know what the word blogging actually means. The whole experience of developing and serving an audience first continues to be very rewarding. The appreciation, comments and overall engagement we have with our audience makes it all worth it.”
    Kirt BoxellSurgicalWeightLossWisdom.com

What Authority Really Offers

There are dozens of ways you could learn content marketing — books, YouTube, blogs, and podcasts to name a few.

But none of those methods give you what Authority offers.

A home.

We’ve created the ultimate “club” for you to get all your knowledge, encouragement, support, and even tough love when you need it.

Because at the end of the day, smart content marketing is all about relationships. Your relationship with your readers, your clients, and your fellow content marketers.

So, whether you decide to join today, or you decide to wait, we’ll still be here waiting for you to come home.

30 days risk-free

Try Authority risk-free for 30 days. If you’re not bowled over with the value you’re getting for your small investment, we’ll cheerfully return your initial payment and never charge you again.

$595

per year

Join Today

$55

per month

Join Today