Log In or Find Out More

You're not logged in!

You'll need to log in to get access to all of the premium content on this site.

Rainmaker Bonus: Content Tools 101 Class

[ Continue Reading... ]

Prepare Now for an Awesome 2015

Chris Garrett and Sonia Simone

2015 is coming up ... and it's time to prepare your business for more profits, customers, and success than ever. In this session, Chris Garrett and Sonia Simone talked about the key areas to look at, to find where your business can do better. They also talked about *how* to get it all done, including tools and techniques for better productivity and motivation.

They discussed:

  • Which elements to focus on to build your business
  • How to widen your professional network next year
  • The "Pivotal Technique" that will help get you where you want to go (even if you're a bit of a flake)
  • The easiest way to build better work habits
  • How to stay motivated and productive all year, not just in January

Helpful Resources

Disclosures

This session contains no affiliate links or promotions.

[ Continue Reading... ]

Replay: Q&A for November 21, 2014

Jerod Morris and Sonia Simone

In this Q&A, Jerod and Sonia answered your individual business questions.
Listen to the replay, or download to your iPod using the player and download links provided.

[ Continue Reading... ]

How to Work with Affiliates and JV Partners

Jessica Commins and Sonia Simone

Copyblogger Media’s EVP of Operations, Jessica Commins, has extensive experience working with all aspects of our affiliate programs. In this session, she joined Sonia Simone to talk about:

  • How to find affiliates (and how they find you)
  • How to structure your affiliate program and commissions
  • An overview of the available affiliate management tools
  • How to protect yourself against fraudulent or spammy affiliates
  • How to motivate your affiliates and make them more successful
  • How to take great care of your very best affiliates

This was a pragmatic, detail-oriented session with advice straight from the trenches. (Note that there is a bit of strong language, the presentation may be somewhat NSFW if your workplace is sensitive.)

Helpful Resources:

[ Continue Reading... ]

Rainmaker Bonus: How to Structure a Membership Website that Rocks

Andrea Rennick and Pamela Wilson

Copyblogger Media's Pamela and Andrea shared their advice, based on Rainmaker owner questions, about how to put together a terrific membership site that delights your prospects or customers.

In this session, they talked about:

  • How to create a user experience that’s smooth sailing from your sales page to inside your membership website
  • Which settings you need to have in place before you create your membership website (and where to find them)
  • What pages to create ahead of time, and how to put them together easily

While the session was focused on Rainmaker sites, the session will be of value to anyone putting a membership community together.

Previous Rainmaker Bonus Sessions

Additional Resources:

[ Continue Reading... ]

Replay: Q&A for November 7, 2014

Chris Garrett and Sonia Simone

In this Q&A, Chris and Sonia answered your individual business questions.
Listen to the replay, or download to your iPod using the player and download links provided.

[ Continue Reading... ]

John Jantsch on Online Marketing for Local Business

John Jantsch, Justin Sturges, and Sonia Simone

Just because your business may not be online doesn't mean your marketing can't be. If you (or your clients) are looking for more local business, the web can be a great place to find it.

This week, Sonia talked with John Jantsch, of Duct Tape Marketing fame, as well as Justin Sturges of Systemadik.com, about the smartest ways to use the web to support local businesses and find more local customers.

Don't miss Justin's ultra useful SEO Blueprint! It's the first link in the resources below.

Helpful Resources:

Disclosures

This session contains no affiliate links or promotions.

[ Continue Reading... ]

Guest Posting Best Practices

Sonia Simone and Stefanie Flaxman

Guest posting is one of the strategies we recommend most often for growing your audience. But how do you do it? How do you find the right blogs and websites, make the connections with publishers, and craft your work in a way that expands your audience?

In this session, Copyblogger's Sonia Simone joined Stefanie Flaxman, our Manager of Editorial Standards, to talk about best practices when you're looking for guest posting gigs. They also talked about recommendations for when you're the publisher.

Helpful Resources:

Flickr Creative Commons images

These Creative Commons images were used in the presentation slides:

[ Continue Reading... ]

Rainmaker Bonus: Simple Strategies for Successful Member Sites

Andrea Rennick and Pamela Wilson

Before you create the first page for your brand-new membership site, you’ll want to develop a strategy for how you’ll move website visitors along the buyer’s journey.

In this webinar, Andrea Rennick and Pamela Wilson show you how to use content every step of the way to move prospects from attraction to conversion so you can build a thriving membership community.

And they answer the great questions posed by Rainmaker Platform owners, too.

You’ll discover:

  • How to create a “chain reaction” that creates customers out of visitors using content
  • How to plan out the content you’ll create for every step of the buyer’s journey
  • Why a spirit of experimentation is the best approach
  • The member group and product relationship: how to think about each one

Helpful Resources:

Modern Email Marketing: A Better Strategy for Online Lead Generation and Conversion
Marketing Core: Use the “Content Map” to Build an Effective Sales Process
The Art of Creating Profitable Membership Sites
How to Effectively Sell Membership Programs and Digital Downloads
A Remarkably Simple Business Plan
How to Build a Business Using Paid and Free Content
Three Keys to Creating an Online Experience Worth Paying For

[ Continue Reading... ]

Replay: Q&A for October 17, 2014

Jerod Morris and Pamela Wilson

In this Q&A, Jerod and Pamela answered your individual business questions. You can listen to the replay here, or download to your device using the player and download links provided.

[ Continue Reading... ]