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Structures for Freelance Life and Business

Sonia Simone and Megan Williams

Megan Williams is an MBA, a content strategist, and one of our Copyblogger Certified Content Marketers.

Megan talked with Sonia Simone this week about how she structures her time as a freelancer, and some of her best practices to grow her business.

Megan and Sonia talked about:

  • How to build marketing into your schedule every week
  • Where social media and networking fit in
  • Making time for ongoing education and improvement
  • Life habits that support her business
  • How she approaches clients who don't yet "get" content marketing

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Replay: Q&A for August 14, 2015

Chris Garrett and Sonia Simone

In this Q&A, Chris and Sonia answered your individual business questions. Listen to the replay using the player below, or download the MP3 using the link provided.

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Replay: Q&A for July 31, 2015

Pamela Wilson and Sonia Simone

In this Q&A, Pamela and Sonia answered your individual business questions. Listen to the replay using the player below, or download the MP3 using the link provided.

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The Top 10 Errors that Set Our Teeth on Edge

Stefanie Flaxman and Sonia Simone

You can have a great message and offer great value, but if your content is plagued with grammar and usage errors, it won't get the audience it deserves.

In this session, Sonia Simone and Copyblogger's Manager of Editorial Standards, Stefanie Flaxman, talked about some of the most common (and annoying) usage errors they see. More important, they talked about their favorite resources to keep you from making errors in your own content!

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The Savvy Beginner: What a Minimum Viable Website Looks Like

Jerod Morris and Pamela Wilson

Did you ever feel like your website questions were so basic, you were embarrassed to ask them?

Leave that shame behind: everyone's a beginner when they're learning something new! We know you’re smart and you want to build your site on solid ground from the very beginning.

In this session, Jerod Morris and Pamela Wilson covered:

  • The basic pages every website should have, and best practices for each one
  • The most effective way to use Pages and Posts on a WordPress or Rainmaker website
  • How to approach your website project so you can go from zero to a viable website in the shortest amount of time possible
  • The three crucial elements that must be on every single page of your website

This session is geared toward true beginners. Jerod and Pamela covered the website setup topics you've been too embarrassed to ask about.

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Replay: Q&A for July 17, 2015

Chris Garrett and Sonia Simone

In this Q&A, Chris and Sonia answered your individual business questions. Listen to the replay using the player below, or download the MP3 using the link provided.

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Are You on the Right Track with Your Business?

Chris Garrett and Sonia Simone

Every business owner has those times of doubt -- is the business working? Is it viable? Is this just a temporary "dip," in Seth Godin's term, or a long-term warning sign?

In this session, Chris and Sonia talked about how to know things are working -- and what to do if they aren't. They discussed:

  • What success (or lack of it) looks like when your numbers are still small
  • Simple, low-cost ways to test your ideas
  • The "special math" of email lists
  • The one way *not* to be like Copyblogger (at least not right away)
  • What to tweak if it's not working

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How to Flip the Switch and Move from Offline to Online Business

Pamela Wilson and Demian Farnworth

You've built up an offline business. And for some reason: whether it's taking your marketing into your own hands; or taking advantage of the potential of digital business; or simply wanting a change of pace; you are ready to move your business online.

How does that transition happen?

What are some of the basic tools you need to become familiar with to master doing business online?

Demian Farnworth and Pamela Wilson have both made this transition. And in this Authority session, they shared:

  • The potential of online business, and why now is a great time to make the transition
  • The mindset shifts that will help you manage feeling "exposed" when you interact online
  • The basic vocabulary of online business: the tools you'll need to thrive online
  • How to get yourself out of "learning mode," ditch the overwhelm, and get started right now

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Interviews: The Fastest Road to High-Quality Content

Jerod Morris, Kelton Reid, and Jon Nastor

Whether for a podcast or a blog post, interviewing experts in your field is one of the best ways to deliver educational, compelling content to your audience.

But not all interviews are created equal. The same person can be interviewed by two different people with wildly different results. Most of the time, it comes back to the interviewer's ability to create a comfortable atmosphere and ask the right kind of questions that lead to the most illuminating answers.

In this Authority Seminar, three of the most experienced interviewers at Rainmaker.FM -- Kelton Reid, Jonny Nastor, and Jerod Morris -- dive deep into the topic of interviewing.

You will learn:

  • How to prepare for an interview
  • How to create a comfortable atmosphere for your guest
  • Specific examples of best questions you can ask
  • How to handle unexpected hiccups with big-name guests

And much, much more.

Helpful Resources

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Replay: Q&A for June 26, 2015

Pamela Wilson and Jerod Morris

In this Q&A, Pamela and Jerod answered your individual business questions. Listen to the replay using the player below, or download the MP3 using the link provided.

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