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Behind the Scenes with Henneke: Managing Your Energy Along with Your Business

Henneke Duistermaat with Pamela Wilson

Henneke Duistermaat is the force behind the Enchanting Marketing site and courses. She’s a popular writer and business writing coach.

In this Behind the Scenes session, Henneke shares both her business successes and her challenges -- specifically health challenges, which have forced her to become aware (and respectful) of her energy levels.

Despite the challenges, Henneke’s business thrives.

If you’ve had to work around unpredictable energy levels, you’ll appreciate the frank advice Henneke shares in this session.

Helpful Resources

Disclosures

This session contains no affiliate links or promotions.

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Replay Q&A for July 15th, 2016

Sonia Simone and Charlie Gilkey

This week, Pamela Wilson was joined by productivity and team-building expert Charlie Gilkey. Charlie joined us in May for a content productivity session (watch it here). Pamela and Charlie are here to help you with your business challenges this week.

Forum thread for this session.

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Authority Business Coaching: Devishobha Chandramouli

With Devishobha Chandramouli, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat”-style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Devishobha Chandramouli.

Devishobha owns KidsKintha.com, a site that aims to educate parents so they can successfully raise happy, healthy children. Her site delivers research-grounded, bite-sized pieces of information, which makes it popular with busy parents.

Now Devishobha wants to move into e-commerce. She’d like to offer merchandise and some affiliate products, too. Her content and audience are in place -- how can she move into selling to them?

That’s what we cover in this Authority Business Coaching Call.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

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Marketing Core: How to Build a Business as a Freelance Content Strategist

Sonia Simone and Pamela Wilson

What is a freelance content strategist, and why might you want to consider offering those services as a business?

As an Authority member, you are much more qualified to offer content strategy services than the average person. But what exactly is that service and how do content strategists turn a profit?

In this session, we offer you a complete toolkit you can use to serve clients as a freelance content strategist. You’ll discover:

  • How to take what you’re learning in Authority and offer it to future clients
  • How to help clients create a working content strategy
  • Services you can offer that will implement content strategies for your clients
  • Ways to make a major positive impact on your clients’ businesses
  • How to offer freelance content strategy services even if you’re not a writer

You'll learn how to offer freelance content strategy services. This session includes a downloadable resource you can use to implement what you learn.

Visit the forum thread for this session.

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Behind the Scenes with Jeff Goins: Writing a Blog vs. Writing a Book

Jeff Goins with Kelton Reid

Jeff Goins is a prolific writer. His site, goinswriter.com, launched in 2010 and is the platform from which he’s launched bestselling books like The Art of Work: A Proven Path to Discovering What You Were Meant to Do; The In-Between: Embracing the Tension Between Now and the Next Big Thing; You Are a Writer (So Start Acting Like One), and more.

Jeff also offers courses, a live event, and consulting. He has two podcasts (including one with our own Pamela Wilson). He’s a father of two. And he’s a sought-after speaker.

With such a busy life, how does he divide his time between creating content and getting his books written and published? How are creating content and writing a book different? How do they complement one another?

Learn all of the above in this session.

Visit the forum thread for this session.

Note: We apologize for the audio issues on the recording, they go away after the first 15 min. We are working on a fix.

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Replay Q&A for June 17th, 2016

Sonia Simone and Pamela Wilson

In this Q&A, Sonia and Pamela answered your individual business questions. Listen to the replay using the player below, or download the MP3 using the link provided.

Forum thread for this session.

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Authority Business Coaching Call: Sandi Batik

With Sandi Batik, Sonia Simone, and Pamela Wilson

This is our friendly monthly “hot seat” style call, which is an exclusive offering for Authority members.

We focus this coaching call on one member’s business, and this month we chatted with Sandi and Nick Batik.

Sandi and Nick own Hands-On WordPress Training, an Austin-based business which offers WordPress-related technical training. The business trains content developers, designers, code developers, and site administrators.

Their challenge now is to improve results from their marketing, specifically their marketing copy. And they're recovering from some setbacks: how can they make up for lost time and keep their confidence high?

That’s what we cover in this Authority Business Coaching call.

Visit the forum thread for this session.

Apply to be a guest on an Authority Business Coaching session.

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Master Class: How to Build a Powerful Content Funnel

Jerod Morris, Loryn Thompson, and Pamela Wilson

You may have heard about using funnels to get interested prospects to move toward becoming customers. And you may know a little about using ads to move prospects through your funnel.

In this session with Rainmaker Digital’s own Loryn Thompson and Jerod Morris, we covered how you can create content that takes full advantage of these two powerful marketing techniques.

You’ll discover:

  • The basic elements of any marketing funnel
  • How to create content that meets the needs of prospects and customers as they travel through your funnel
  • How to incorporate ads into your marketing funnel, with examples of a simple implementation and a more complex one

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Behind the Scenes with Charlie Gilkey: Content Productivity Edition

Charlie Gilkey with Pamela Wilson

Charlie Gilkey is -- in his own words -- a philosopher and a pragmatist.

And he’s one of our favorite people to tap when we want to talk about productivity.

For this session, we asked Charlie to specifically address how to best incorporate productivity habits into the content creation process. It’s a topic he’s written frequently about for Copyblogger.

Charlie’s goal is to help people thrive by using their creativity and energy in ways that help themselves, those around them, and the world at large.

We were happy to have him co-host this productivity session so we could all benefit from his insights.

Learn more about how to incorporate productive habits into your content creation process.

Visit the forum thread for this session.

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Replay Q&A for May 20th, 2016

Sonia Simone and Pamela Wilson

In this Q&A, Sonia and Pamela answered your individual business questions. Listen to the replay using the player below, or download the MP3 using the link provided.

Forum thread for this session.

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