Tony Clark and Sonia Simone
In this session, Sonia Simone chatted with Copyblogger Media COO Tony Clark about conversion best practices, and how we at Copyblogger and StudioPress optimize pages for our own businesses.
Sonia and Tony talked about:
- The role of landing pages for a business site, and why optimization matters
- How to start improving results on a page that matters to your business
- Lessons learned from our own landing pages
- Tony's most important "best practices" for landing pages
- Surprises we've encountered along the way