Jerod Morris and Sonia Simone
Sometimes it feels like all the good content and business niches are "taken." There's so much great content, especially in the most popular topics. So how are you ever going to stand out with yours?
Copyblogger's Jerod Morris and Sonia Simone have both fought this battle, starting from scratch -- and won it. In this session, they showed you how you can, too.
They talked about:
- Why you want to tackle a crowded niche in the first place
- Sonia's favorite content technique for building authority -- even if you don't have a portfolio of work yet
- How to find your social media niche
- How to use audience events to build a tribe
- How to find the gaps that other publishers aren't seeing