Find out more

You're not logged in!

You'll need to log in to get access to all of the premium content on this site.

Modern Email Marketing: Part Two

Sonia Simone

This week we continue our conversation about modern email marketing. In this session, Sonia Simone talks about some of the trends, tools, and changes that have reshaped email over the last few years.

In this session, Sonia covers:

  • Trends in message length
  • The most important elements to look for in your email delivery platform
  • Strategies for finding new subscribers
  • How opt-in incentives have changed in the past few years
  • Managing the new email privacy laws
  • Things we’re doing differently at Copyblogger with our own email marketing
  • Potential alternatives to email (and how to evaluate them)

Only Authority members can access this content.

Already a Member?

Log In for Access

Not a Member Yet?

Find Out More